What are the dynamics of the real estate market? A complex question that we will try to answer in this article. Let us recall that in Morocco, urban diversity is striking, each street corner reflects a different reality, and this inevitably influences the real estate sector. A fine and detailed analysis by district is therefore necessary to understand the major directions of the market. To do this, the agenz.ma team has meticulously studied, for Challenge readers, more than two million data, dissecting the market from all angles, both on the supply and demand side, and this, down to the scale of the districts. The objective is to decipher the subtleties of the market and reveal current trends.
Bright days are on the horizon for the real estate sector. Between the direct housing assistance program planned as part of the 2024 Finance Bill, the new smart residential offers and the dynamics expected with the arrival of the 2030 World Cup, experts expect a market recovery. But before we can plan ahead, it is useful to first understand the behaviors and trends emerging from the sector.
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Thus, by relying on an exhaustive database, from the browsing behavior of nearly 200,000 monthly visitors to the ads on the agenz.ma site in Casablanca, it was possible to extract relevant insights to understand the trends and expectations of real estate buyers, focusing on the cities of Casablanca and Rabat, which represent more than 50% of the real estate market in Morocco.
Sidi Maârouf, the most sought-after district in Casablanca.
Sidi Maârouf stands out as the most sought-after district, representing 10.5% of all searches on agenz. “This district, known for its rapid development and proximity to business areas, is attracting a growing number of buyers and investors,” explains Malik Belkeziz, CEO of Agenz. Casablanca Finance City follows closely with 96,000 monthly views, representing 7% of total searches. This sector, which has established itself as an important financial hub, attracts with its modernity and quality infrastructure. Racine, another popular district, accounts for 86,000 views, representing 5.7% of searches. This district, appreciated for its cosmopolitan atmosphere and its amenities, continues to attract a diverse clientele.
Source: www.challenge.ma, article from JANUARY 29, 2024.
